The Hazards of iOS for Marketers, Part 1: IDFA Preamble: This blog does not provide legal advice. Every company must consider their own unique context.
PII is Dead For anyone involved in privacy in the late 90’s and early aughts, ‘PII’ or ‘Personally Identifiable Information,’ had a very specific…
Introducing the Lucid Privacy Group Over the last two years, I have had the good fortune to work with some of the most innovative, talented companies in the marketing…